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A interpretação marginalista do consumo conspícuo
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Palavras-chave

Consumo conspícuo
Interpessoalidade das preferências
Veblen, Thorstein, 1857-1929

Como Citar

SALLES, A. O. T.; CAMATTA, R. B. . A interpretação marginalista do consumo conspícuo: inconsistências e limitações da síntese neoclássica da Teoria da Classe Ociosa . Economia e Sociedade, Campinas, SP, v. 29, n. 1, p. 237–271, 2020. Disponível em: https://periodicos.sbu.unicamp.br/ojs/index.php/ecos/article/view/8661948. Acesso em: 21 fev. 2024.

Resumo

A teoria do consumo conspícuo é um elemento da construção teórica Vebleniana elaborada originalmente em seu primeiro livro A Teoria da Classe Ociosa. O termo é entendido como o padrão de consumo (especialmente) da classe ociosa usado como símbolo de status, demonstração de prestígio individual e de distinção social. Assim sendo, apresenta um importante componente cultural em que as preferências são formadas endogenamente, sendo emulado pelas outras classes, tornando-se, portanto, um comportamento socializado. Em meados do século XX, esta ideia geral de que classes mais ricas procuram demonstrar riqueza através do consumo de bens de luxo foi absorvida pela microeconomia convencional. O objetivo deste artigo é examinar as características gerais do conceito Vebleniano e demonstrar as inconsistências e limitações de sua “neoclassização”. Conclui-se que sua interpretação neoclássica implicou em determinadas abstrações que viesaram a proposta original do autor institucionalista.

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