Metadata and metadata standardization for Brazilian university press

Abstract

Introduction: University publishing press are a very productive cultural field, especially for scientific communication and dissemination. Through discussions in the area, the use of Information and Communication Technologies and metadata becomes a guideline so that published books are retrievable, that is, findable and accessible on the Web. Objective: The aim of this article is to discuss the benefits of university publishers adopting a metadata standard and the introduction of ONIX for Books, an editorial metadata standard used globally. Methodology: This work is an exploratory and descriptive research, qualitative in nature, carried out from a bibliographic and documentary review. Results: The literature showed the importance and benefits of adopting a metadata standard for the representation of informational resources, with emphasis on ONIX for Books, given that it is a rich standard widely adopted nationally and internationally. Conclusions: For university publishers, using a metadata standard for the description of their books or informational resources is urgent, as they ensure interoperability and recovery through digital platforms, virtual stores, libraries and databases, reaching the end user-customer more easily.